BSB61015 Advanced Diploma of Leadership and Management BSBMKG603 Manage the marketing Process
BSB61015 Advanced Diploma of Leadership and Management BSBMKG603 Manage the marketing Process Assessment plan The following outlines the requirements of your final assessment for BSBMKG603 Manage the marketing process. You are required to complete all tasks to demonstrate competency in this unit. This unit is assessed through the following: Assessment Requirements Assessment Overview Due date 1. Written questions Students must correctly answer all questions. 2. Manage marketing performance and staff performance project Students must prepare for and conduct a meeting with marketing staff to communicate the company’s strategic marketing opportunities and marketing strategies, as well as develop a communication plan. 3. Evaluate marketing performance project Students must report on marketing performance. All assessments will ensure that the principles of assessment and rules of evidence are adhered to. The principles of assessment are that assessment must be valid, fair, relia...